Terms of Service
Last updated: July 14, 2026
Template notice: this page is a starting point, not a binding legal document. Have a Florida-licensed attorney review it before publishing.
1. Acceptance of Terms
By accessing or using localhealthcaremarketing.com (“the Site”) or engaging Local Healthcare Marketing (“we,” “us,” “our”) for services, you agree to these Terms of Service. If you do not agree, do not use the Site or our services.
2. Description of Services
Local Healthcare Marketing provides marketing services to healthcare practices, including but not limited to: branding, website design and development, search engine optimization, paid advertising management, marketing automation setup and management, reputation management, and strategic coaching. Specific services and deliverables are defined in individual engagement agreements with each client.
3. The 4-Month Engagement Model
Our standard engagement is a four-month structure consisting of a Setup phase (Month 1) and a Launch/Optimize/Scale phase (Months 2-4). Engagements are governed by a separate engagement agreement signed at the start of work. See the full engagement structure.
4. Exclusive Territory Clause
A core feature of our engagement model is the exclusive territory partnership: we work with no more than one client per specialty per metropolitan market for the duration of the engagement. Specific definition of “specialty” and “metropolitan market” is captured in each engagement agreement. We honor this exclusivity contractually and do not engage competing practices in the same defined market during the engagement period.
5. Payment Terms
- Setup investment is due at engagement start, payable in full or in two installments across the first two months
- Monthly retainer is due in advance on the first business day of each month
- Late payments are subject to a [LATE FEE] penalty after [GRACE PERIOD] days
- Ad spend is paid by the client directly to advertising platforms (Google, Meta, etc.) and is not collected, marked up, or held by us
- Third-party software costs (e.g., GoHighLevel, hosting) are paid directly by the client unless explicitly bundled in the engagement agreement
6. Cancellation and Termination
Either party may terminate the engagement before the end of Month 4 with [NOTICE PERIOD] notice. Client is responsible for payment of all work completed up to the termination date. There are no early-termination fees beyond completed work. After Month 4, the optional ongoing retainer may be terminated by either party with 30 days written notice.
7. Intellectual Property
- Client retains ownership of all brand assets, content, websites, and CRM data developed during the engagement upon completion of payment
- We retain ownership of our internal frameworks, processes, methodologies, and templates used in service delivery
- Stock images, third-party software, and licensed assets remain subject to their respective licenses
8. Deliverable Ownership
Upon completion of payment, the client owns and may take with them: the website (code and design), brand assets (logo, brand guidelines, design files), CRM account and data (transferred to client’s name), campaign data and accounts (Google Ads, Meta Ads accounts always remain in client’s name), and all content created for the client (copy, photos, video). We do not engage in asset hostage-taking.
9. Limitation of Liability
To the fullest extent permitted by law, our liability arising from or related to our services shall not exceed the total amount paid by the client to us in the three months preceding the claim. We are not liable for indirect, consequential, or punitive damages.
10. Indemnification
Client agrees to indemnify and hold harmless Local Healthcare Marketing against claims arising from client’s use of services, content provided by client, or client’s violation of applicable laws.
11. Confidentiality
Both parties agree to keep confidential all non-public information shared during the engagement, including but not limited to business strategies, client lists, financial information, and proprietary processes. Confidentiality survives termination of the engagement.
12. HIPAA and Healthcare Compliance
For engagements involving access to Protected Health Information (PHI), a separate Business Associate Agreement (BAA) governs our handling of PHI under HIPAA. Both parties agree to comply with HIPAA and applicable state healthcare privacy laws (including FIPA in Florida). See our HIPAA compliance approach.
13. Governing Law
These Terms are governed by and construed in accordance with the laws of the State of Florida, without regard to conflict of law principles.
14. Dispute Resolution
Any dispute arising from these Terms or our services shall first be addressed through good-faith negotiation. If unresolved, disputes shall be submitted to binding arbitration in Palm Beach County, Florida, under the rules of the American Arbitration Association.
15. Modifications
We may update these Terms periodically. Material changes will be communicated through the Site or by email. Continued use of the Site or services after changes constitutes acceptance.
16. Contact
Questions about these Terms should be directed to:
Local Healthcare Marketing
Boca Raton, FL 33431
Email: Info@localhealthcaremarketing.com
Phone: (561) 555-0100